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Rita Lee: An icon of rock and fashion who celebrated freedom and authenticity

22/01/2025

Few people manage to span generations with the same relevance, authenticity, and style as Rita Lee. Much more than the Queen of Brazilian Rock, she was a figure who used fashion as an integral part of her artistic and personal expression. Her legacy goes far beyond music: Rita inspired freedom, irreverence, and the celebration of being authentic—both on and off the stage.

From the beginning of her career in the 1960s with Os Mutantes, Rita Lee showed that she did not follow society's imposed rules—neither in sound nor in appearance. With psychedelic and hippie influences, her wardrobe reflected the cultural vibrancy of the time. Fringe, printed dresses, knee-high boots, and handmade elements shaped her bold and unique aesthetic.

Breaking boundaries

Rita Lee was a pioneer in adopting a style we now recognize as genderless fashion. During the 1970s and 1980s, she challenged gender norms with highly creative looks, wearing oversized suits, ties, and loose shirts that blended elements traditionally associated with men's wardrobes with feminine details.

In the 1980s, the artist embraced a futuristic aesthetic, combining new wave style with synthetic fabrics, metallic tones, and asymmetrical cuts. Her looks were as bold as her stage presence, creating a visual identity that continued to reflect her commitment to creative freedom.

Rita Lee's vibrant hair was, for decades, an inseparable part of her visual identity. From intense red shades to the iconic crimson hue she wore for many years, her color choices were both an aesthetic statement and a form of self-expression.

For Rita, colors were not just decorative but a means of conveying moods and attitudes. Her outfits often mixed vivid tones that defied the monotony of conventional fashion.

Iconic looks of her career

Throughout her artistic journey, Rita Lee delivered looks that made history:

The borrowed wedding dress

Rita Lee surprised everyone by performing with Os Mutantes at the International Song Festival wearing a wedding dress borrowed from Leila Diniz. Never returned, the outfit became a symbol of her irreverence.

Clothing with stars 

In the 1970s, Rita wore a mesh dress with silver sequin stars. This iconic look was displayed in an exhibition celebrating her unforgettable costumes.

The famous silver boot

The platform silver boot from the Biba boutique in London was one of the most striking pieces of her wardrobe. The story of how she "conquered" it is legendary; the singer asked to try on the shoe and ran out with it.

The colored glasses

Due to photophobia (excessive sensitivity to light), the glasses became a trademark. The colored models, especially the red ones, were her favorites.

Creative headpieces

Hats, tiaras, and bandanas have always been part of her style. In a photoshoot for Rolling Stone, a pearl tiara mimicked her bangs hairstyle.

Prisoner outfit

In 1976, as a gesture of protest and irony against the military, Rita dressed as a prisoner for her first show after being released from prison.

The witch look

The witch costume was worn both with Os Mutantes and in later moments. It reflected her mystical and creative image.

Rita Lee's legacy

Rita Lee's impact on fashion is a reminder that style is much more about attitude than about clothing pieces. Today, we see traces of her influence in designers who embrace humor, boldness, and personal expression. Her legacy also lives on in everyone who chooses authenticity as a fundamental principle of dressing.

Rita Lee was a symbol of resistance, creativity, and freedom. Her contribution to music and fashion remains timeless, a constant reminder that the best clothes are those that clothe our soul. May her life inspire everyone to live without fear of being who they truly are.